About Swipekeep
Built on transparency, fairness, and true partnership for merchants.
SwipeKeep was founded on a simple belief: merchants deserve transparency, fairness, and a true partnership from their payment processor.
After spending seven years inside one of the top five largest payment processing companies in the United States, founder Joe Smith saw firsthand how traditional processing models consistently favored processors over the businesses they served.
Complex pricing, hidden markups, long-term contracts, and one-sided economics became the norm—leaving merchants paying more while receiving less. SwipeKeep was created to change that.
A Founder Who Knows the Industry From the Inside
Joe Smith built his career in the payments industry working with thousands of businesses across a wide range of industries. During his seven years at a top-tier national processor, he helped merchants scale, solve operational challenges, and navigate an increasingly complex payments landscape.
Over time, one thing became clear: the system was broken. Processors won regardless of merchant success. Fees increased quietly. Savings were rarely passed down. Loyalty was not rewarded.
SwipeKeep was founded to flip that model on its head.
Rewarding the Businesses That Power the Economy
Small and mid-sized businesses are the backbone of the economy. SwipeKeep exists to reward the merchants who take the risk, open the doors, hire employees, and serve their communities.
Instead of viewing merchants as line items on a balance sheet, we treat them as long-term partners. Our success is directly tied to yours.
Transparency. Technology. Trust.
Small and mid-sized businesses are the backbone of the economy. SwipeKeep exists to reward the merchants who take the risk, open the doors, hire employees, and serve their communities.
Instead of viewing merchants as line items on a balance sheet, we treat them as long-term partners. Our success is directly tied to yours.
Transparency
Clear pricing, clear communication, and no surprises.
Trust
short-term gain.
Technology
Modern, industry-leading payment tools that keep businesses competitive
Welcome to SwipeKeep
If you’re ready for a payment partner that puts merchants first, rewards loyalty, and believes your processing relationship should work for you—not against you—welcome to SwipeKeep.
Joe Smith
Founder